Field Marketing Manager

Core Responsibilities

• Program Planning & Execution

• Provide input on quarterly field marketing plans and prioritization, drawing on direct knowledge of which accounts, events, and regions are showing the strongest engagement; execute the resulting programs from initial planning through completion

• Plan, run, and attend trade show and conference presence, including booth staffing, meeting scheduling with priority prospects and accounts, and lead capture setup so engagement translates into actionable follow-up

• Execute localized activations such as direct mail and gifting to target and ABM accounts, in-person event touches, and conference-adjacent placements designed to build visibility around the industry's highest-value gatherings

• Event Operations

• Manage event logistics end-to-end, including timelines, deliverables, and on-site setup and teardown, ensuring every activation runs smoothly from initial planning through breakdown

• Order and manage event swag, signage, and collateral inventory, keeping materials on-brand and in stock ahead of key events

• Manage event budget tracking and vendor invoicing within approved spend, maintaining a clear record of where field investment is going

• Coordinate speaker and session logistics for conferences, including abstract submissions for speaking opportunities and scheduling coordination with internal subject matter experts and external event organizers

• Field & Sales Coordination

• Adapt corporate campaigns and content for field relevance, ensuring company-level messaging lands with the specific audiences and personas engaged on the ground

• Log event leads into the CRM and coordinate with sales on timely follow-up

• Conduct post-event follow-up internally, including debriefs with sales to close the loop on lead quality, helping refine targeting and event selection going forward

• Reporting

• Track and report on pipeline connected to field programs, sharing results with the Marketing Lead and sales team to maintain shared visibility into what field marketing is driving

• Share field intelligence and recommendations, including content gaps, competitive intelligence, and customer feedback gathered in the field, to help refine where future program investment should go

Required Qualifications

• Experience

• 3+ years in field marketing or event marketing

• Experience executing marketing programs, including event logistics

• Comfortable working in a small, fast-moving team without heavy structure

• Skills & Capabilities

• Strong organizational and vendor-management skills

• Familiarity with CRM and marketing automation tools

• Good communication skills and comfort working directly with sales

• Willingness to travel (typically 20–30%)

• Comfortable executing against a budget/strategy while contributing meaningful input

• Preferred Experience

• Experience in aerospace, defense, or industrial technology

Why this role?

• Own field marketing execution across all regions at a high-growth technology company

• Work closely with a small, collaborative marketing team where your input shapes strategy

• Get broad exposure across events and account-based programs

• Join a high-trust, mission-driven team building transformative technology